Author: Lane Houk Understanding Google’s New GBP Listing Suspension and Re-verification Process for Local SEO In the dynamic world of digital marketing, Google’s updates to
Understanding Google Core Updates… What are they anyways? In today’s digital landscape, which sometimes feels a lot more like a labyrinth, understanding Google’s frequent algorithm
By Lane Houk In the dynamic business world, leadership is often challenged to navigate through failures. Renowned leadership guru John Maxwell has a profound saying:
Whitespark Founder Gives Preview of the 2023 Google Map Pack Ranking Factors in Live Interview on Marketing Center of Excellence The Marketing Center of Excellence
The Six Sigma Approach to Marketing Agency Excellence Six Sigma for Marketing Agencies: This is meant to provide a fairly comprehensive resource for marketing agencies
Website Conversion Optimization: Proven Strategies for Marketing Agencies to Increase Client Revenue Website conversion optimization is the process of increasing the percentage of website visitors
Ushering in the era of EEAT | E-A-T gets an extra E for Experience If you’re an agency owner, you’ve probably heard of the term
Content Marketing Best Practices Guide This is an amazing resource put together by Backlinko that is highly recommended for all things content marketing! This new
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What makes a good PowerPoint or Google Slides presentation? When it comes to PowerPoint or Google Slides presentation design, there’s no shortage of avenues you
What is a Center of Excellence? Many professionals and marketers really haven’t heard of this term in their experience before. A center of excellence is
The Marketing Center of Excellence (MCoE) is a community of independent marketing agency owners that collaborate and provide leadership, best practices, research, support, training, software and digital technology to help community members drive performance and scale their respective agencies.
