Google is bringing two new metrics to GA4 properties that marketers can utilize when building custom reports. Google Analytics is adding two new metrics to GA4 properties that provide more insight into how many pages visitors view and how long they stay. Views per session and average session duration are now available in Explorations and Reporting Customization in […]
Google Adds 2 New Metrics To GA4 Reports Read More »
Google Search Console said click and impression data may appear to increase because of this update. Google has improved its system to count clicks and impressions for the Google Search Console Discover performance report. The Discover performance report within Google Search Console helps you track how much visibility your content and articles are obtaining within Google Discover; that report
Google Discover performance reports improve accuracy Read More »
Today, Skai, the leading omnichannel platform for performance marketing, was once again named the top provider of search engine and social media marketing technology to the Top 1000 retailers in Digital Commerce 360’s annual review of leading vendors. Winning for the ninth consecutive year, the accolade is a testament to the veteran company’s ongoing value and innovation since
The Marketing Center of Excellence (MCoE) is a community of independent marketing agency owners that collaborate and provide leadership, best practices, research, support, training, software and digital technology to help community members drive performance and scale their respective agencies.
